What was happening in the food industry in 2010-14

-We have a new form of interaction when purchasing food. Consider the number of iPhone apps by which we can research calorie counts, nutrition facts and other information while in the grocery store.
-Fresh-cut snack food grew from $6.8 billion in to $10.5 billion in one year.
-Wal-Mart, which sells more than 20 per cent of all US groceries, is developing an eco-labelling program that will give a green rating to all items sold in its stores worldwide
- iPhone apps and Web sites allow us to track our food consumption on a calorie-by-calorie, product by product basis.