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So what are we asking and what would you get in return?


We are asking C.F. Martin & Co. to provide $15,000 in sponsorship dollars in exchange for exclusive sponsorship of the Into The Fire webcast series (minimum 20 shows in 2019) which will include:


- prominent logo placement in all promotional materials, including Facebook pages, Twitter feeds, and banner ads

- :60 video advertisement at the head of each webcast—either provided by Martin or produce gratis by inD Round

- frequent mention of Martin during broadcast (host intro, breaks, etc.)

- logo placement on any and all titles during the performance

- promotion and banner ads on iRadioPhilly

- partner logo on The Fire’s website (https://www.firephilly.com/)

- partner logo on inD Round website (https://indround.com)

- Three :60 spots on each inD Air podcast

- partner logo on inD Air website (https://indround.com/podcast)

- partner logo on Smart TV App splash page

- :60 video advertisement during each program on Smart TV App



Reach


The inD Air podcast currently has around 7,000 subscribers — not bad, considering we only just released our 7th episode. By adding iRadioPhilly as a distribution channel, we can expect to increase that number by 35,000-40,000. Organic growth via social media to the fans of the acts featured is boundless


The audience for the web cast delivered via iRadioPhilly is expected to be between 35,000 and 40,000. According to iRadioPhilly, their listeners are roughly 50% male, 50% female, ages ranging from 25 - 65 (skewing toward the Gen X side). Roughly 85% reside in the Philadelphia. No income or spending data exists yet. We intend to implement Hubspot web tracking to glean more information about the audience over time. As with the podcast, the organic growth via social media to fast is boundless.

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Into the Fire, Ignited by Martin

By Ediot

A bold new webcast and podcast series captures the best emerging artists around in one of Philadelphia’s most iconic original music venues and delivers it via a Philadelphia media institution — all powered by makers of the finest guitars in the world.