BrandLock - Browser-based Fraud Protection - Screen 10 on FlowVella - Presentation Software for Mac iPad and iPhone

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THE PROBLEM

72% of Site Visitors are infected with at least one strain of Malware

Mal-Ware (n) short for malicious software, is any software used to disrupt computer operation, gather sensitive information, or gain access to private computer systems.

BrandLock (v) protects your website against malware already present on your customers’ computers. Malware such as

Malicious Browser Ad-ons: that commit affiliate fraud

Toolbars: that can replace revenue-generating ads with their own, and Viruses: able to steal user data and hijack users to competing sites.

Revenue

Theft

Data

Theft

Insertions

PPC

Corruption

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BrandLock - Browser-based Fraud Protection

By BlackInc007

Although the BrandLock client-base represents a diverse group of industries and company types – ranging from a consumer research firm to a high transaction ecommerce retailer – we are seeing significant detractors from revenue, manifesting in two types of theft: 1) Diversion of the Sales Pipeline 2) Deterioration in Sales Conversions. Malware theft is akin to someone syphoning your cars gas when it is are parked at home in your garage; given that the gas thank is not transparent, you have no idea the theft happened, ultimately leaving you stranded in the middle of the eCommerce Highway during rush hour.

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