Budget: £2000 for the Video Campaign plus Citroen C3 car for the winner of the competition.

References:

Citroen C3 photo: http://www.citroen.co.uk/new-cars-and-vans/citroen-range/citroen-c3

Harry Styles photo: http://thesizzlingmess.blogspot.co.uk/2014/01/thats-not-what-makes-you-beautiful.html

Harry Styles photo: http://www.dailymail.co.uk/tvshowbiz/article-3329821/Suits-Harry-Styles-stands-floral-One-Direction-arrive-American-Music-Awards.html

Kids loves photo: https://www.understood.org/en/school-learning/choosing-starting-school/moving-up/10-steps-for-creating-a-smooth-transition-to-middle-school

Girl in the car, photo: http://www.warpedspeed.com/uber-drivers-share-the-deepest-darkest-secrets-theyve-ever-heard-in-their-cars/5/

Sexy drive photo: http://www.clifftondry.com/so-its-sexy-again-playlist-on-spotify/?age-verified=a6f3fb03ca

(Information) ref: https://www.ukcarblog.com/brand-new-citroen-c3-revealed-heres-what-we-think/

Money photo: http://www.meatfreemondays.com/wp-content/uploads/2012/03/money-pound-coins5.jpg