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WHOLE SCALE

Understanding large segments of system behavior provides decision-makers unique options.

What Can Be Known?

It is tempting in analysis to follow a particular paradigm or system of thinking that leads to predictable outcomes; however, in this age of widely available information makes integrated paradigms very powerful investigative options.


You can set your Scales across a number of arbitrary constraints:

1. Schools of Thought

2. Regional Habits

3. Consumer Preferences

4. Socioeconomic Responses

Whole Scales work at their finest when confronted with ‘wicked’ problems that have no clear or easy answer. A Whole Scale response doesn’t attempt to reduce the problem to constituent problems; rather, it chooses a number of methodological, phenomenological, or social responses in an attempt to make sense of all the ways the problem can be approached.

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Human Strategy

By Conover+Brown