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Polyvore:图片导购

一步到位的“欣赏搭配-创造搭配-购买搭配”,为全球购导入学生新能量,建立品牌的美丽渠道,商家的
个性化推荐,让商品自己长腿完成眼球到钱包的购物。

搭配未能转化为消费力,成为美图分享社区,仅建立图片创造渠道,而没有建立关系网络,为全�
��购导入流量不畅。

社区活跃度低?优质原创美图让人发声。
全球购导购效果差?口碑建立或许从长远讲是更好的广告效果。

风险?

风险评估

成:Polyvore;败:Pinterest

Pinterest:图片分享

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Buy Me Presentation

By Alice Huiwen Zheng

For Alibaba Online Exam.