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UnderArmour-Protect The House-I Will


This commercial is applies Bandwagon because it shows multiple talented athletes wearing Under Armour. Also, the commercial is really good because it shows all those good athletes showing off their skills either by playing a sport or just working out, which motivates the viewer to buy Under Armour for when they do physical exercise. The brand's commercial gives great a great song with background music. The only speaker was a female athlete that said the slogan at the end of the commercial. The target audience is athletes and people who exercise; this is because Under Armour is a sports brand. 


Bandwagon is being applied all throughout the commercial. There are multiple athletes and every single athlete is wearing Under Armour, while they are working out. This makes people more likely to buy the product because every athlete is using it.

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Propaganda

By Justin Chemplanikal

By: Justin C. and Will O.