how to realize the market value of your innovation

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questions by customers

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complementary set of five questions asked by customers as a way to determine the value of innovations pushed to them. customers pull solutions that truly work from innovators

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how to realize the market value of your innovation

By Steve Bosserman

illustrations and verbiage about how to tap the power of economic ecosystems to bridge the gap between innovation portfolios and local markets in Tanzania / East Africa.

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