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“VW found that dealers who attained an average score of four stars or better (out of five) on consumer reviews received 32 percent more traffic to their websites from Google searches than those with two stars or fewer.” – David Barkholz, Automotive News
Create blog posts and or snippets of video to answer “What is Toyota Care and what are the benefits for the customer
Show them how to perform a task. Share what products look like. (iPad photos showing custom vehicles)
Develop F.A.Q.s on what to bring, how to clean up credit, be more personable and build trust.
Personalize interactions with customers online and on-site. Rely more on digital interactions. Improve reputation.
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