100 points. Any single error in APA or grammar will result in lost points. Proofreading by all members is critical.

Rubric Elements

Quality of Communication

APA Citations *

Quality & Depth of Recs

Appendices & Supporting Material

Quality of KPIs

&

Measurement

Addressing the Three Goals

Quality of Communication

Quality of Research Supporting

Recs

Professionalism

& Format

of Report

Use of Marketing & Critical Thinking

* Failure to cite sources in body text, references, or appendices will result in a zero. If you use someone else’s thoughts,

images, or quotes, cite it. NO LATE SUBMISSIONS ACCEPTED (zero score will be recorded)

Report