Participant Motivations in Collaborative Consumption Contexts and Their Implications to Marketers - Screen 10 on FlowVella - Presentation Software for Mac iPad and iPhone

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Participant Motivations in Collaborative Consumption Contexts and Their Implications to Marketers

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Participant Motivations in Collaborative Consumption Contexts and Their Implications to Marketers

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Participant Motivations in Collaborative Consumption Contexts and Their Implications to Marketers

This presentation summarises the findings of a dissertation study on participant motivations in collaborative consumption. It is addressed to respondents to a survey launched as part of the study.

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