Repetition

The band-aid brand ads represent repetition because they are mostly just children singing their catchy jingle over and over. There is no real convincing to buy the product (anti-bacterial, helps heals wound faster, etc.) in any of their commercials, but this is not really needed because it is logical to use bandages when you get hurt. This is an example of pathos because it is not pleasing to the people with facts, but rather with emotions (adorable children singing a cute little song). They also have their slogan ("we make things better") which is on most of their ads.