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PROJECT Task (1)

EACH GROUP WILL PRESENT TO THE CLASS…


…the next steps of the project….

Defined your TARGET:

- IDENTIFY: Who is you primary customer segment?

Why do you consider it such a valuable customer segment?

Is it viable? Why?

- UNDERSTAND:

- Value Proposition Map

- Personas

- Segmentation)

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DIGITAL CAMPUS Bac+4

By James Martin

Anglais appliqué au digital (M2) with James Martin