Enablers

Marketing and sales

Bringing current and new products and services to the attention of actual or potential clients, contacting clients, making business offers, selling services, providing after-sales services. 

Account management

Establishing and maintaining relationships with (potential) clients, monitoring clients’ needs and satisfactions, identifying opportunities for expanding business. 

Practice management

Designing and managing the practice from which services are rendered, whether as a small business or as part of a larger private or public organisation, including financial, personnel, and operational aspects, providing leadership to employees (e.g. organise and plan own activities and write periodical and annual reports).

Quality assurance

Establishing and maintaining a system for quality assurance for the practice as a whole. 

Professional strategy

Choosing an appropriate strategy for dealing with the problem(s) posed, based on a reflection on the professional situation and one’s own primary competences (e.g. analyse trends and develop business plan).

Continuing professional development

Updating and developing one’s primary and enabling competences, knowledge, and skills in accordance with changes in the field and the standards and requirements of the psychological profession, national and local regulations (e.g. read journals, follow courses, attend conferences). 

Professional relations

Establishing and maintaining relationships with other professionals, as well as relevant organisations (e.g. keeping in touch with external organisations).

Research and development

Developing new products and services that have the potential of fulfilling current or future clients’ needs and generating new business (e.g. develop new ways for dealing with client problems, develop and improve techniques or methods).